Store branding

The brand customization page allows you to personalize your store's visual experience by adjusting colors, text, and layouts to match your brand identity. Through this page, you can customize the member panel, launcher, and VIP level cards to provide your customers with a unique shopping experience.

How to access

1. Log into your Genstore admin.
2. Navigate to: Customers -> Loyalty -> Branding.

Member panel

In the member panel, you can customize your membership panel theme and content to better align with your brand style.

Steps:

• Click Customize to enter the editing page
• In the theme section, choose preset color themes or customize button and background colors. Supports solid colors or gradients
• Adjust the display order and visibility of different modules (invitation cards, points, referrals, etc.) through drag and drop

Module	Display timing	Description
Invitation card	Pre-login	Shows new users the benefits of joining the rewards program, encouraging registration and participation
Points	Post-login	Explains how to earn and redeem points, promoting user engagement
Referrals	Post-login	Displays referral rewards, encouraging users to invite new customers
VIP	Post-login	Shows VIP level benefits and achievement conditions.
Your rewards	Post-login	Displays available rewards and details.
Your activities	Post-login	Shows user activity history and point changes.

Use the preview function on the right to see real-time display effects of all activity widgets. Click Save to apply changes after ensuring all settings meet your brand requirements.

Launcher

You can customize the launcher's style, appearance, and display position.

Steps:

• Click the top toggle button to enable or disable the launcher
• Customize launcher appearance, including type, text, icon, size, and color
• Set launcher display position, choosing between all pages or specific pages

Use the preview function on the right to see real-time display effects. Click Save to apply changes after confirming all settings match your brand requirements.

VIP level cards

You can customize VIP level cards. Click Customize under VIP level cards to enter the VIP level cards page:

Customize:

• Click Customize to modify VIP level card style and content
• Set card name, background color, font style, and progress bar font size

Use the preview function on the right to see real-time display effects. Click Save to apply changes after ensuring all settings align with your brand requirements.

Multilingual support

Genstore Loyalty program supports multilingual display, helping you better serve customers from different language backgrounds and enhance their experience and engagement.

You can translate all merchant-customized content, including point earning methods, reward names, VIP tier names, and loyalty panel messages. Fixed system content will be automatically translated and adapted.

Add languages and auto-translate

Steps

1. Log in to your Genstore admin.
2. Go to Customers -> Loyalty.
3. Click Settings and under the Branding section, click Languages to open the translation configuration page.
4. Click Add language, and select one or more languages from the list. Currently supported:
   • English (en-US)
   • Simplified Chinese (zh-CN)
   • Traditional Chinese (zh-TW)
   • Spanish (es-ES)
5. Click Save. The system will automatically initialize default translations for the selected languages.

Edit translation content

After adding a language, click the pencil icon in the language list to open the translation editor. You can review and adjust the displayed content for each module. For example:

1. Expand the Welcome (Display only before sign in) section.
2. Edit fonts, font size, and contents.
3. Preview the logged-in and logged-out display in real time.
4. Click Save in the top-right corner to apply your changes.

TIP

Some fields contain dynamic parameters, such as {Store name}, which will be automatically replaced with your store name on the storefront. Please do not remove or alter the parameter format, as this may affect proper display.

Additional content management

In addition to the Settings > Languages module, some loyalty-related fields must be managed within their specific modules:

Field type	Configuration path
Loyalty panel content	Settings -> Branding -> Panel
Point label	Settings -> More settings -> General -> Point label
Earning/redeeming method names	Points tab > Earn/redeem section
VIP tier names	VIP tab -> VIP tier management
Referral reward names	Referrals tab -> Referrer/Referee reward option section

Set default language

The default language is used when a customer's selected language is not available. We recommend setting this to match your store's primary language.

Steps

1. Go to Customers -> Loyalty -> Settings -> Branding -> Languages
2. In the language list, find the desired language and toggle the Default switch.

TIP

The current default language is English (en-US), which cannot be deleted.
To delete it, you must first set another language as the default.

Delete a language

To remove a previously added language:

• Click the trash icon next to the language in the list.
• Confirm the deletion when prompted.

Note:
Be cautious when deleting a language that is already active. If customers switch to that language in your store, loyalty content may not display correctly.